When your Facebook newsfeed is bogged down with political drama and family photos, it’s likely that you aren’t embracing the platform as an opportunity to network. The truth, however, is that Facebook can be a successful networking tool.
LinkedIn is the most powerful professional network we have at our digital fingertips, so why not take advantage of it? According to the most recent quarterly report, LinkedIn’s membership has reached 467 million members and counting – a 17 million member increase from the preceding quarter.
There’s no denying that social media is one of the most prominent ways to network in the business world today, offering an exorbitant number of opportunities to connect with potential clients, partners, influencers and future employees. We all use social media, but chances are not all of us are using it to network as effectively and efficiently as we could be.